Color Sensitive Interactive Billboard
3In early 2009 IBM lunched its Smarter Planet Campaign.
A part of it was Color Sensitive Interactive Billboard developed for the retail industry to demonstrate that consumer data around something as simple as color can have massive implications around shipping, inventory and, ultimately, overall sales.
A part of it was Color Sensitive Interactive Billboard developed for the retail industry to demonstrate that consumer data around something as simple as color can have massive implications around shipping, inventory and, ultimately, overall sales.
Smarter Planet IBM
smarter planet blue retail
smarter planet red IBM retail
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