Color Sensitive Interactive Billboard

Info 3
In early 2009 IBM lunched its Smarter Planet Campaign.
A part of it was Color Sensitive Interactive Billboard developed for the retail industry to demonstrate that consumer data around something as simple as color can have massive implications around shipping, inventory and, ultimately, overall sales.
Smarter Planet IBM

Smarter Planet IBM

smarter planet blue retail

smarter planet blue retail

smarter planet red IBM retail

smarter planet red IBM retail

Tags: IBM retail. commecial
Posted by creoflick 10 years, 9 months ago from: vimeo.com/10695851

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